The Truth About Multi-Level Marketing
SCAMS: SPECIAL INVESTIGATION SERIES
By Dean Phillips
Monday, November 22, 2004; 7:50pm EST
I know I'm going to ruffle a few feathers with this article, so let
me just say right now that all MLM marketing (AKA network marketing)
companies are not scams. Obviously, there are some good, reputable
companies out there.
However, there are so many bad ones that I'm compelled to lump the
entire industry together. If you're thinking about getting involved
with MLM, my advice would be, DON'T!
However, if you're bound and determined to test the waters, then,
please take this one bit of advice: Before getting involved with any
MLM company, investigate, investigate and then, investigate some
more. Don't believe and get caught up in the hype.
Ahhhh yes, the hype! After you attend a MLM rally, you and your MLM
colleagues are as fired up as a pack of hungry dingo's, ready to
jump through burning hoops and run through concrete walls! And then
reality sets in. You're buying all of these products, but you're
really not selling a whole lot.
In fact, other than the products you sold to a few family friends
and co-workers, you really don't have a lot to show for all of your
efforts, now do you?
That's why I'm so against MLM. Because it's simply not for the
average person. And let's be honest here, most people are average.
And unless you have outstanding sales ability and/or people skills,
you're simply not going to make any money with MLM.
In additon, the market is so completely over-saturated, most of the
time, you'll find that the people you're trying to sell to are other
distributors, and if you're all trying to sell products to each
other, that ultimately means nobody is making any money!
Well, somebody is. A handful of super salespeople way, way up there
up at the tippy top of your upline! If you listen closely, you can
hear them all saying in unison "KA-Ching!" Want to borrow my
binoculars, so that you can see them?
About the Author
Dean Phillips is an Internet marketing expert, writer, publisher and
entrepreneur. Questions? Comments? Dean can be reached at mailto:
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